Role Description

We are looking for a Sales Development Representative to support the growth of an international technology company across the DACH region.

The Sales Development Representative will be responsible for approaching potential B2B customers, understanding their business needs, qualifying their interest and generating sales meetings for the Account Executive team.

The position involves contacting prospects through cold calling, LinkedIn, social selling, email and other relevant outbound channels. The SDR will work with qualified prospect lists, maintain accurate information in the CRM and contribute to improving prospecting scripts and processes.

The source vacancy focuses on B2B prospecting, lead qualification, understanding business challenges, maintaining HubSpot and generating qualified appointments for Account Executives.

Key Responsibilities

- Identify and contact potential B2B customers across Germany, Austria and Switzerland.

- Conduct outbound prospecting through cold calling, LinkedIn, social selling, email and other relevant channels.

- Work with qualified prospect lists and complete additional account research when necessary.

- Identify relevant decision-makers within target organisations.

- Understand the prospect’s business challenges and determine whether there is a potential fit with the company’s solutions.

- Qualify leads according to agreed customer-profile and qualification criteria.

- Adapt the sales message according to the prospect’s needs, industry and level of interest.

- Schedule qualified meetings for Account Executives and ensure an effective handover.

- Maintain complete and accurate prospect information, activities and next steps in HubSpot or another designated CRM.

- Follow up consistently with prospects and manage outreach activities according to agreed sales sequences.

- Contribute to improving prospecting scripts, tools and processes based on prospect feedback and performance results.

Ideal Candidate Profile

- Initial successful experience as an SDR, BDR, Inside Sales Representative or in another outbound B2B sales position.

- Confidence in cold calling and initiating conversations with new business contacts.

- Ability to understand customer needs and adapt the commercial message accordingly.

- Strong communication skills in German and English.

- Comfortable working towards prospecting and qualified-meeting targets.

- Structured approach to follow-up, task management and CRM documentation.

- Proactive, autonomous and able to manage daily activities consistently.

- Interested in developing a career within B2B SaaS or technology sales.

Preferred Skills

- Previous experience in SaaS, technology, MarTech or digital services.

- Familiarity with HubSpot or another CRM system.

- Experience with LinkedIn prospecting and social selling.

- Knowledge of structured outbound sales sequences.

- Previous experience working with Account Executives or other sales-team members.